Comparison Guide

The Properly Alternative for Independent STR Hosts

Properly was one of the first great cleaning-checklist tools for Airbnb hosts. Vacasa acquired it in 2018. Casago acquired Vacasa in April 2025. That is two corporate layers between the product and its original team — and current users are noticing. Here is an honest look at alternatives, including when Properly is still the right choice.

Full disclosure: PrepBnB is our product, so we are biased. This guide is written for hosts who are actively evaluating a switch — we will tell you the places Properly still wins and be concrete about what you gain and lose by moving.

Why hosts are looking for a Properly alternative in 2026

Three things come up repeatedly in reviews and forum discussions:

  • Support responsiveness has dropped.Recent Capterra reviewers report long delays on support tickets — language like “the support evaporated” shows up more than once. For a mission-critical workflow, that is a problem.
  • The roadmap has gone quiet. After two acquisitions, public updates are infrequent. If you have been a Properly user since 2019 or 2020, you have probably noticed the pace of new features slow down.
  • Pricing does not fit small hosts. Properly was originally priced for individual hosts; current pricing skews toward property managers. Small operators report it feels expensive for what they use.

Where Properly still wins

Properly's original moat — and it is a real one — is the visual, photo-anchored checklist. You can add a reference photo to every task so your cleaner sees exactly how the bed should look made, or how the living room should be staged. For hosts with a specific visual standard, that is powerful.

Properly also has a cleaner marketplace in select metros and direct API integrations with PMS tools like Guesty and Hostaway. If you need either of those, Properly and Breezeway are your serious options — PrepBnB syncs via iCal (works everywhere) but does not have those direct integrations.

PrepBnB vs. Properly — feature comparison

FeaturePrepBnBProperly
iCal auto-sync (Airbnb/VRBO)
AI-generated checklists from listing details
Visual photo-anchored checklist builder
PMS integrations (Guesty/Hostaway direct API)
Cleaner marketplace
No cleaner app install required
Free tier
Founder-run, shipping weekly

full support · partial or conditional · not supported.

The biggest workflow difference: how checklists get built

Properly's checklists are hand-built. You write every task, attach a reference photo, set ordering, and do this per property. For a single meticulously-staged rental, that is worth the effort. For a host with 2–5 properties, it is hours of setup.

PrepBnB generates a room-by-room checklist from your listing's beds, baths, and amenities automatically. The first pass is ready in seconds; you tweak what does not fit. If you have five properties, that is five minutes instead of five hours. It is also the first AI-native checklist workflow in the category.

If visual reference photos on every single task are non-negotiable for you, Properly is still the better tool. If you want speed and a working checklist in minutes, PrepBnB wins.

Who should switch from Properly to PrepBnB

Yes, switch if: you are an independent host with 1–5 properties, you have been frustrated by support response times, you do not need PMS API integrations, and you would rather spend 5 minutes than 5 hours setting up a checklist.

Stay on Properly if: you run a property management company with deep Guesty or Hostaway integrations, you rely on their cleaner marketplace, or the visual photo-per-task checklist is core to your brand standard.

Consider Breezeway instead if: you need full property operations (maintenance, inspections, guest comms) and you manage 15+ units. Breezeway is purpose-built for that scale.

Migration: how hosts actually switch

A realistic sequence for moving from Properly to PrepBnB without losing a beat:

  1. Sign up for PrepBnB free. Paste your Airbnb iCal URL and the cleaning jobs populate automatically.
  2. Let PrepBnB generate a checklist for each property. Compare against your Properly checklist and edit anything specific to your setup.
  3. Add your cleaner's email to your cleaner pool. Next turnover, they get a link. No app install, no account creation.
  4. Run both tools in parallel for one turnover cycle. If PrepBnB handles it cleanly, cancel Properly at the end of the billing period.

Try PrepBnB Free — No Credit Card Required

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